MARREK + Altegio: an AI Administrator for Salons and Clinics That Fills Your Client Base
For beauty salons, clinics and studios: the MARREK AI consultant answers questions about services and prices in Instagram and Telegram, then creates an Altegio client card ready for booking.
Altegio is a booking and CRM system for service businesses: beauty salons, barbershops, clinics, dental and cosmetology studios, fitness and massage. Its core is the schedule and the client base. MARREK adds an AI consultant that answers clients in Instagram, Telegram and on your website — about services, prices, masters and free time — and passes every interested client to Altegio as a ready card.
Why a salon or clinic needs an AI consultant
An administrator’s day is split between the phone, the front desk and Direct. Messages like “how much is a manicure with coating?” or “do you do laser hair removal for men?” arrive all day and late into the evening, and every one that waits too long is a client who books somewhere else.
- Answers about services 24/7. The AI auto reply knows your price list, service descriptions, contraindications and policies from your knowledge base.
- The administrator focuses on booking. Routine questions are handled; the administrator gets clients who are ready to book.
- Every client in the base. An interested client becomes an Altegio client card automatically — no more contacts lost in Direct.
- Context for the call-back. The card says which service the client wants, from which channel and what was already discussed.
What MARREK creates in Altegio
Altegio is built around clients, so MARREK creates or updates a client card in the location (branch) you selected. Clients are matched by phone number, so a regular client who writes in Instagram is attached to their existing card instead of appearing twice.
- Name, phone and email — whatever the client shared in the conversation.
- The services or products the client asked about.
- AI summary of the conversation — for example, “wants a haircut and colouring on Saturday afternoon, asked about the price with toning”.
- Channel and dialog link — in client custom fields or in the card comment.
How to connect Altegio to MARREK
Altegio is connected through the Altegio Marketplace. Open the MARREK app page in the Altegio Marketplace and click Connect. Nothing to copy — make sure you are signed in to MARREK first.
Then optionally create client custom fields in Altegio (Chain → Settings → Custom Fields, category “Client custom field”, type “Text”) for the channel, dialog link and summary, map them in MARREK, and send a test lead.
How it looks in practice
A client writes to a beauty salon’s Instagram on Sunday evening: “How much is a gel manicure with design? Is anyone free on Tuesday?” The AI consultant answers with the price from the price list, explains what is included, and asks for the client’s name and phone so the administrator can confirm the time.
On Monday morning the administrator opens Altegio and sees a new client card: name, phone, “gel manicure with design, prefers Tuesday after 17:00”, and a link to the dialog. One call — and the visit is in the schedule.
Frequently asked questions
Does MARREK book the appointment in Altegio itself?
MARREK creates the client card with the service and preferred time from the conversation; the administrator confirms the slot in the schedule. This keeps full control over the calendar with your team.
We have several branches. Where will the clients go?
To the location you choose when connecting. Altegio branches are separate locations, and the integration works with the one you specify.
Which businesses is this best for?
Any appointment-based service: beauty salons, nail and brow studios, barbershops, cosmetology and dental clinics, massage and spa, fitness studios and private medical practices.
The takeaway
With MARREK and Altegio, the questions are answered by AI and the booking is made by a person who already knows what the client wants. Compare Altegio with the other CRMs in the integration overview, or learn what an AI consultant is.
